Scary Clown Night | Digital Buzz Blog

Scary Clown Night | Digital Buzz Blog


Burger King is becoming famous for throwing its an annual Halloween promo. Last year they turned a store into the ghost of McDonalds. And for 2017 they’ve created #ScaryClownNight. So On Tuesday, October 31st, from 7PM to close, the first 500 guests that head to select BURGER KING® restaurants in Miami, Boston, LA, Austin and Salt Lake City dressed as a clown get a free WHOPPER®.

Pretty cool way to generate a whole bunch of PR. And collect some awesome UGC content at the same time. Well played BK.

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